Html Tutorial Part Four *search engines

Morphmaster · 14-05-2005, 21:52

Improving Search Engine Results...

When a search engine finds your page, it will need to index it (that is, add it to its searchable database) with some information off the page. Many search engines now support the <META> tags, which allow you to give keywords and a description to your page. This gives you more control over how your page will show up during a search, and will often cause more traffic to your page.

The <META> tag can be used for a few different purposes. Usually, you should place the <META> tag within the <head> tags at the beginning of your document. To improve search engine results, we will use two specific attributes within the meta tag. Here is an example:

<meta name="description" content="description of page goes here">
<meta name="keywords" content="keywords go here">

When a user searches a search engine that supports meta tags and they query a phrase (search for a keyword) related to your page, your page may show up in the list of results. Your page will be listed by its Title, and then underneath its title will be the first hundred or so characters of the description you placed in the meta tag. It is recommended that you keep the description content to no more than 200 characters. Although the keywords content is not seen by the user when searched, it is recommended to keep this less than 1000 characters, because if you have more the search engine will either ignore the rest or delete you from the index. (Spaces are not needed to separate keywords)

Example of a real-life meta situation...

<html>

<head>
<title>Webmaster talk</title>
<meta name="description" content="Webmaster talk boasts a great forum with lots of features">
<meta name="keywords" content="webmaster website talk forum">
</head>

<body>
Page Goes Here
</body>

</html>

Meta tags are not visible in the web page unless the user selects to 'view source'.

Auto-refreshing...

Automatic Refreshing is supported by many newer versions of Netscape Navigator and Microsoft Internet Explorer. This also uses a modified form of the <META> tag. Auto refreshing means that once one page loads, you can set a certain number of seconds and then the browser will load another page automatically. The basic structure is as follows:

<meta http-equiv=REFRESH CONTENT=x_seconds;url="http://www.yourhost.com/pagetosendto.html">

The URL is the page you want it to refresh to, CONTENT is the number of seconds you want it to wait before refreshing, and http-equiv=REFRESH just tells it that this is the refresh meta tag. For example, if you wanted the page to refresh to sybase.co.za after 5 seconds it would be as follows:

<meta http-equiv=REFRESH CONTENT=5;URL="http://www.webmastertalk.co.uk/">
not to be redistributed or taken without written permission from morphmaster

14-05-2005, 21:52	#1 (permalink)
Morphmaster Ultimo Supremo Join Date: May 2005 Location: /public_html/Cgi-bin/ Posts: 1,417 iTrader: 0 / 0%	*Html Tutorial Part Four search engines** Improving Search Engine Results... When a search engine finds your page, it will need to index it (that is, add it to its searchable database) with some information off the page. Many search engines now support the <META> tags, which allow you to give keywords and a description to your page. This gives you more control over how your page will show up during a search, and will often cause more traffic to your page. The <META> tag can be used for a few different purposes. Usually, you should place the <META> tag within the <head> tags at the beginning of your document. To improve search engine results, we will use two specific attributes within the meta tag. Here is an example: <meta name="description" content="description of page goes here"> <meta name="keywords" content="keywords go here"> When a user searches a search engine that supports meta tags and they query a phrase (search for a keyword) related to your page, your page may show up in the list of results. Your page will be listed by its Title, and then underneath its title will be the first hundred or so characters of the description you placed in the meta tag. It is recommended that you keep the description content to no more than 200 characters. Although the keywords content is not seen by the user when searched, it is recommended to keep this less than 1000 characters, because if you have more the search engine will either ignore the rest or delete you from the index. (Spaces are not needed to separate keywords) Example of a real-life meta situation... <html> <head> <title>Webmaster talk</title> <meta name="description" content="Webmaster talk boasts a great forum with lots of features"> <meta name="keywords" content="webmaster website talk forum"> </head> <body> Page Goes Here </body> </html> Meta tags are not visible in the web page unless the user selects to 'view source'. Auto-refreshing... Automatic Refreshing is supported by many newer versions of Netscape Navigator and Microsoft Internet Explorer. This also uses a modified form of the <META> tag. Auto refreshing means that once one page loads, you can set a certain number of seconds and then the browser will load another page automatically. The basic structure is as follows: <meta http-equiv=REFRESH CONTENT=x_seconds;url="http://www.yourhost.com/pagetosendto.html"> The URL is the page you want it to refresh to, CONTENT is the number of seconds you want it to wait before refreshing, and http-equiv=REFRESH just tells it that this is the refresh meta tag. For example, if you wanted the page to refresh to sybase.co.za after 5 seconds it would be as follows: <meta http-equiv=REFRESH CONTENT=5;URL="http://www.webmastertalk.co.uk/"> not to be redistributed or taken without written permission from morphmaster __________________ Thanks Tom Have you ever thought what it's like, to be wanderers in the fourth dimension? Have you? To be exiles?

Thread Tools
Show Printable Version Email this Page
Display Modes
Linear Mode Switch to Hybrid Mode Switch to Threaded Mode

Similar Threads
Thread	Thread Starter	Forum	Replies	Last Post
Html Tutorial Part Three*frames	Morphmaster	Programming Articles	1	14-05-2005 21:56
Html Tutorial Part Five *Forms	Morphmaster	Programming Articles	0	14-05-2005 21:54
Html Tutorial Part Two *Text and Images	Morphmaster	Programming Articles	2	14-05-2005 15:40
Html Tutorial Part One *Tags	Morphmaster	Programming Articles	0	14-05-2005 15:18
Impressing Search Engines	x3knet	Search Engine Optimisation (SEO)	14	22-02-2005 19:01

Html Tutorial Part Four *search engines

Html Tutorial Part Four *search engines

Similar Threads

**Html Tutorial Part Four *search engines**